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Get exclusive insights from Forrester's lead retail analyst, Sucharita Kodali, on a global study of 3500 consumers who recently returned an online purchase.

Urban Decay Boosts ROI by Understanding Loyal Fans

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From brazen shade names and an insane range of colors to innovative products, Urban Decay has been revolutionizing the prestige beauty world for over 20 years, exciting beauty junkies and makeup artists alike.

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In the News

“Brands hope adding more return and pickup locations will boost sales by offering convenience and reduce the cost of shipping. It’s allowing [customers] to return our products at points they pass everyday.’’
Marc Rosen, Levi’s President of Direct-to-Consumer
Essential Retail
“People just expect more transparency and a better experience around delivery.” He says not only is it about improving the experience but “if we don’t do it, we lose customers… you have to run that extra mile these days, especially in the digital world."
Rick Hoving, eCommerce manager for ASICS EMEA

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