Resource Library- How Brands Are Changing Their D2C Strategy

How Brands Are Changing Their D2C Strategy

Insights, trends, and benchmarks from the leaders of D2C

How Brands Are Changing Their D2C Strategy

Insights, trends, and benchmarks from the leaders of D2C

Here’s how you benefit from this new report… 

Direct-to-consumer (D2C) sales are an integral part of many manufacturers’ growth strategies. In fact, most manufacturers now make a significant portion of their revenue from D2C versus sales through traditional retailers. (That’s why it shouldn’t come as a surprise to learn that 40% of manufacturers plan to increase their D2C sales within the next 12 months.)

Having said that, the D2C universe isn’t without its challenges—channel management, digital advertising, and customer acquisition remain major roadblocks to profitability. 

This study (created in conjunction with WBR Insights) explores how the D2C industry is adapting to an evolving consumer and a shifting marketplace. 

You can use this report to: 

  • Improve your return processes
  • Increase your sales and revenue
  • Implement emerging D2C strategies 
  • Identify new, profit-boosting technologies

Here’s a brief snippet

…27% of the respondents say WISMO inquiries are their biggest pain point when it comes to serving D2C customers, while 22% say accurate, timely fulfillment is their biggest pain point.

Brand manufacturers will likely prioritize technologies and platforms that support their fulfillment and customer services strategies. They recognize that succeeding in the D2C market depends on how well the brand can meet customer expectations.

After all, brand manufacturers operating in the D2C space are competing with other major eCommerce businesses, including Amazon. Beating Amazon in areas like order management and fulfillment is a significant challenge, so brand manufacturers need every advantage they can get.

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